Any business struggles with balancing marketing investments and their returns in the form of sales. More so when businesses today are coping with the effects of the Covid pandemic today.
Property development is certainly no different. We feel you. Every advertising dollar has to bring in a prospect – the more qualified they are, the better it gets.
In this time of online marketing and digital advertising, the struggle is more real than ever before.
Ads get blocked or ignored. Advertisement art flicks on to the next image before it was being watched. All printed ads get thrown into the recycling bins before they are even being read.
Do these frustrations sound familiar?
Your Show Units and Overheads Are Draining You Out
The expenses to run a show suite and property business, from rent and staff to furnishing changes and marketing events, every cent you put into a preview or showcasing needs to create the appearance of quality and luxury before the prospects are engaged to you.
See what we did there? Show Me The Property has proven that Virtual Reality can transport the prospects with none of those costly frills.
Want to reach prospects overseas? How about accommodating busy schedules with round the clock service? 360 Degree VR marketing can make your presentation both impactful, engaging and mobile.
It is capable of reaching anyone, anywhere, anytime.
Printed Ads That Produces Result Are Now Ignored
While Real Estate newspapers and magazines are still doing a great job of presenting attractive visuals, they face the problem of their consumers living in a message-saturated world that is online and boundless.
Anything that lands on the doorstep or in the mailbox – however beautiful – isn’t going to compete with smartphones and Netflix.
VR property marketing can work with your prospects’ phones. All it takes is a forwarded message with the link to showcase your property and it places the client right inside your show unit before you’ve even launched the project.
Online Brand Advertising Is Increasingly Complicated To Track
After launching any marketing campaigns, you may already get used to following your traffic metrics and conversion rates. It’s exciting to make that connection between an ad you placed on Facebook and the latest additions to your mailing list.
But how do you do this with branding? Or Impressions? All you know is that an image or video that appears in front of eyeballs.
A VR walkthrough or 360 degree VR visualization is capable of pulling prospects away from whatever else they’re doing or watching. The immersive nature of VR in particular has an overwhelming effect you can rely on to communicate your branding and product quality.
Your Prospects Don’t Seem To Understand Your Message
Gone are the days when a salesperson is able to verbally deliver the awe and wonder of a property. Sharing pdf copies with carefully crafted web copy is better, yet this is not enough to engage the client to you.
Then comes the 2D digital solutions such as videos which have become industry standard while 360 degree VR video and images are quickly catching up.
360 degree VR video and images or simply put, Virtual Reality walkthroughs are increasing in quality and becoming a norm as the day passes.
So what tools are you using for your current project? Is it time to upgrade to engage the lead that you had so diligently generated? Talk to us in Show Me The Property to gain a better idea on how to maximize your marketing efforts !
You Feel A Hopeless Sense Of Envy Towards The Competition
Nobody wants to admit feeling a wee bit jealous when a competitor nails branding and rockets ahead in sales. Yet it is staring you right in the face when you do a quick search to see how you rank in your market.
Watching competitors effortlessly rise ahead can make any ordinary people feel crushed.
What is the better answer to this? Rise Up and BE the one leading the pack!
Save yourselves from the agony of going through the above mentioned frustrations in the long term.
Give yourself a chance to explore these technologies with us. You’ll be surprised at the user friendliness and how cost-effective our 360 degree VR solutions can be.
Show Me The Property is confident to change the landscape of Real Estate Marketing, bringing digital collateral to the forefront of every marketer’s toolkit.
Our team is a unique blend of Virtual marketing, photographic, videographic and computer graphics expertise. Visit our portfolio for a taste of what we can do for your project.
We encourage you to dream big and ask questions.
Reach Out to us, we are eager to surprise you.
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